KNOWING IS GROWING


Five Strategies to develop You and Your business.

"Let me tell you why people don’t reach their goals"

"They don’t reach their goals because they don’t believe that they’re going to reach their goals.”


1.   It’s all in the Pitch. An elevator pitch is your commercial; it sells others on what you do. Quick, in 30 seconds: Who are you? What does your service, product, or business offer? The pitch includes your name, the business’ name, the problem that your product or service solves, past clients, and how the listener(s) can be of a support to you.


2.      The Proof is in the Package. How the business is presented–from logo to Website to product presentation–matters. Once you begin to repackage your business with certain brand attributes,  you allow your clients to begin to engage you, they get to know you, and also buy from you, which in turn leads to you becoming more successful.


3.      It just Takes One.  First-time business owners tend to fall into the trap of trying to be all things to all people. He recommends entrepreneurs pick one thing to focus their efforts on initially. Remember to “grow rich in a niche.”



4.      Uncover the underperforming. Three key areas many business owners are not using effectively: resources, relationships, and results. 
  • Resources: What are the tangible resources or products you already have that you can turn into a new revenue stream or properly market?  
  • Relationships: Who do you know? Who do you know who may know someone else?  
  • Results: So, what have you done. 


5.       Time Management = Great Results. Assign each business activity to a time of day. “You can’t walk in two different directions at the same time, “So, why try to speak on the phone and answer e-mails [at the same time]?” For example, every 90 minutes of a day, focus on one thing and one thing only. Learn more on Time Management...


  


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